Thursday, February 22, 2007

The 15th Annual Elton John AIDS Foundation (EJAF) party will mark the Academy Awards 2007 to take place this Sunday, February 25th.

The event will be held at the Pacific Design Center in West Hollywood, Los Angeles. Sir Elton John and David Furnish will co-host the party. As for this year’s sponsors – Audi, Chopard and VH1 have offered the Elton John Foundation their support. The Grammy nominated rock singer, James Blunt, has been invited to perform at the event.

The annually held gala is found among the major fund-raising events organized by the Foundation. Taking place on the Oscar Night, the party is also aimed to attract international attention towards the fight against AIDS and promote people’s awareness of the terrifying disease. During the period of the last 14 years the event has raised about $ 125 million to support the Foundation in its activities against AIDS, in particular HIV/AIDS prevention and special direct service programs implemented in 55 countries of the world.

The party to be held for the 15th time this year will include a big expanded dinner, live auction and musical performance. Among the guests of the party there will be entertainment community celebrities, Hollywood stars and Oscar winners, as well as the music industry representatives.

Antony Todd, the leading designer of Antony Todd Inc. based in the New York City and involved into special event-designing, has been commissioned to turn Outdoor Plaza of the Pacific Design Center into to a festive arena staged in a designer rectangular tent.